Value of Creativity Trailer Premiered at Sundance

EYES IN™ Magazine witnessed as CreativeFuture premiered a new animated video trailer called 'The Value of Creativity' at the Sundance Film Festival, which details the cultural and economic benefits of creativity, the harm caused by piracy, and how the creative community can advocate for the rights of creators in today’s digital age.

Share your innovative news with EYES IN™ Magazine via our Facebook page.

The Value of Creativity Trailer Shown at Sundance

Producer Cassian Elwes (Dallas Buyers Club; Lee Daniels’ The Butler) emphasized the importance of spreading this message: “Piracy may be the most important issue facing our business today. If it continues at this rate, our business will be unsustainable. The creative industries are essential aspects of our culture and our economy. I can't imagine a world without creativity. The people who create are my heroes."

https://www.youtube.com/watch?v=zivwq24Vbts&feature=youtu.be

CreativeFuture’s Executive Director Ruth Vitale said: “Those who illegally profit from our works would rather have our community be silent. It is imperative that we take part in the conversation about the value of creativity to our culture and economy.”

Joe Pichirallo, Chair, Undergraduate Film & Television, NYU's Tisch School of the Arts, Kambar Institute, said: “This message will resonate within our creative community and the next generation of creators. It’s important that we all understand what’s at risk.”

After Sundance, the video trailer will play at other film festivals and events throughout the year. CreativeFuture has partnered with HP for a series of panels and workshops at The Sundance House Presented by HP.

About CreativeFuture

CreativeFuture is a coalition made up of more than 350 companies and organizations – encompassing film, television, music, and book publishing – that promotes the value of creativity, expanded digital access to legitimate content, and the fundamental right of creators to determine how their works are distributed.

For more innovative film, follow @EYESINMagazine.

Source: CreativeFuture

Recent Tweets

The latest EYES IN™ Daily! https://t.co/uFFAg4ARqa #nationalsuperheroday
EYES IN™ (4 hours ago)
The latest EYES IN™ Daily! https://t.co/jR7vLMfiy0 #okja #catastrophe
EYES IN™ (Yesterday)
The latest EYES IN™ Daily! https://t.co/M7TJjX2I1f #alienday #girltrek
EYES IN™ (2 days ago)
The latest EYES IN™ Daily! https://t.co/vuq9bJeux7 #worldpenguinday #feministfightclub
EYES IN™ (3 days ago)
The latest EYES IN™ Daily! https://t.co/8zlhy8lrBf #marchforscience #tribeca2017
EYES IN™ (4 days ago)

Recent Video

  • Mauritshuis Reopened by King Willem-Alexander - Opening Ceremony 1
  • Mauritshuis Reopened by King Willem-Alexander - Opening Ceremony 2
  • Mauritshuis Reopened by King Willem-Alexander - Court Balancing act
  • Girl with a Pearl Earring is brought home
  • Mauritshuis Reopened by King Willem-Alexander
  • Vivian Van Dijk interviews Dermatologist Dr. Diane Berson

Email Subscription

Email Format