Can Sustainable Business Go on Forever?

Each one of us is a social media entrepreneur. We have Facebook, Twitter, email accounts, and so much more. The proliferation of media has made our online actions profoundly affect the lives of countless colleagues, friends, and loved ones. As Founder and President of EcoMedia, acquired by CBS, Paul Polizzotto has successfully harnessed the power of media to better our world with the world's most recognized brands and nonprofits nationwide. Together, people are invited to gather to hear to Paul's story, ask questions, and engage in dialogue about what makes the best sustainable business models for a better planet.

Paul and his team have developed a broad network of partnerships with leading non-profit organizations and city and county governments - all of which have environmental, health, or education projects in need of funding.

You’ll hear how EcoMedia's model makes a real, tangible impact in the communities it serves, ensuring that its projects are meaningful and generate quantifiable benefits - not only for citizens, but for its partners, as well.

Paul will share tactics that apply to all new businesses, like how to ensure your business model will be sustainable. For example, Paul says one of the most important questions to ask is "Can it go on forever?"

Join in as many welcome this inspiring change maker to their fireside to ask these questions, and many more in honor of Mother Earth and how we can ensure a great future for all. RSVP here

About Paul Polizzotto, Sustainable Business Expert

Paul Polizzotto’s career in social enterprise began in 1989 with his first venture, the industrial/environmental cleaning company Property Prep. A lifelong surfer, Paul melded his passion for the ocean with his talent for entrepreneurship and pioneered Urban Watershed Cleaning and Zero Discharge — two technologies that scrub toxins from parking lots and industrial sites, thus preventing run-off from entering storm drain systems and polluting the waters into which they feed.

As President of EcoMedia, the company he founded in 2002, Paul created and oversees the EcoAd, WellnessAd, and EducationAd programs. Through these innovative product offerings, a portion of each ad buy is directed to an environmental, community health, or education project in a local community.

Paul’s pioneering work has garnered numerous awards and accolades. Paul has received the EPA’s “Environmental Hero” recognition (1999), the Santa Monica Baykeeper’s and Waterkeeper Alliance’s “Keeper Award” (2002), and Coastal Living’s Leadership Award (2003).  In 2006, Vanity Fairmagazine named him an Environmental Visionary, and in 2009, EcoMedia received the U.S. Conference of Mayors’ Excellence in Public/Private Partnerships award. The EcoAd program was an Edison Award winner for — in 2012; the EducationAd and WellnessAd programs are 2013 winners.

Paul serves on the Board of Advisors of Waterkeeper Alliance and is a Grades of Green Board Member. He is a frequent guest lecturer at business schools throughout the country, including at USC’s Marshall School of Business, where he is a Senior Fellow, as well as an inaugural member of the Board of Advisors for the Society and Business Lab.

Source: CBS EcoMedia

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