Julius released their beautifully rebellious SS16 Collection at the Couvent des Cordeliers in Paris. The new collection showcases the designer's unbridled passion which gracefully elevated this magnificent collection to a whole new level.
Julius designer Tatsuro Horikawa had this to say about the new collection: "I feel there are many different elements inside myself that contribute to the creation of a collection. I create the collection when these differing elements accumulate to such a point that they form into one exceptional vision or idea. These elements are the following : Art, Architecture, Music, Ambient Sound / Noise, Travel, Emotional Communication and my own internal creative urge. The aim is not only to create simply “clothing” but rather, to create and contribute to a person’s total life-style and existence.It’s a similar process to making a movie and a very sacred and profane thing. Sometimes the world of my imagination and vision becomes frayed and broken-down, chaotic and corrupt, the stillness sunk beneath loud vibrational noise, the purity and destruction contained within every Pilgrim.Its a sharp and metallic industrial mayhem. Black is always the base of my creative palette. “Black” symbolizes the Avant-Garde and has a deep spiritual and noble meaning for me. I am obsessed by the image of “Black” in Japanese Religion , in Zen. It represents the crazy darkness hidden in the shadows away from the light. It is the total color of complete and utter grief."
Julius is not only a clothing brand but a global concept and a complete creative aesthetic world which also encompasses global Art Direction and graphic design. In 1996, Tatsuro Horikawa has established his own company Third Stone Co, Ltd, followed a year later by his own label Nuke. He then initiated, in 2001, his art project Julius and created audio and visual presentations for the Spring-Summer collections. His debut in Tokyo in 2005 leaves a landmark on the Spring-Summer 2005 collections in a modern Art gallery. Julius has started international business in 2006.
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