The second annual Kids Rock! Fashion Show during New York Fashion Week, has taken Kids Rock! literally this year, adding a high-powered live music performance by 17-year-old Atlantic Records recording artist and The Voice finalist, Jacquie Lee, to the roster. This multi-brand live event and children's fashion show, presented by Haddad Brands features celeb kids strutting the catwalk in Spring 15 fashion looks from the Levi's brand, Converse, Nike, Jordan, Hurley and Nike SB.
Derek Jeter showed support for his Turn 2 Foundation sitting front row while some of his Jeter's Leaders spoke about the organization.
The 2nd Annual Kids Rock! Fashion Show was marked with appearances by high profile athletes including Derek Jeter, Carmelo Anthony, JR Smith and CC Sabathia sitting front row as their offspring hit the runway.
The show is a Rookie USA-sponsored event. All proceeds of the event will go to Derek Jeter's Turn 2 Foundation, a nonprofit organization whose mission is to create and support signature programs and activities that motivate young people to turn away from drugs and alcohol and "Turn 2" healthy lifestyles.
Jacquie Lee rose to fame from the top-rated NBC show, The Voice, under the mentorship of pop superstar Christina Aguilera. Jacquie's debut single "Broken Ones" has more than 5 million streams on Spotify and shot to the Top 20 on the iTunes Pop Chart upon release.
Following Jacquie Lee's anticipated show opener, a team of celebrity offspring and professional models will walk this year's children's runway all for a good cause. Celebrity kids confirmed for the show are: Lil C, Jaden, Cyia, and Carter, the children of New York Yankee's CC Sabathia and wife Amber, Amar'e Jr.; Assata and Are Stoudemire, the children of New York Knick's Amare Stoudemire and wife Alexis; Jalen Jeter-Martin, son of Sharlee Jeter and nephew of New York Yankee's Derek Jeter; Kiyan Anthony, son of Carmelo Anthony and LaLa Anthony; Demi Smith, daughter of J.R. Smith; Kennedy Cruz, daughter of Victor Cruz and fiance Elaina Watley; and son of Angie Martinez, Niko Ruffin.
"Haddad Brands has been an incredible supporter of the Turn 2 Foundation, and we are grateful for their generosity through initiatives like the Kids Rock! Fashion Show," said Sharlee Jeter, president of the Turn 2 Foundation. "Haddad's contributions help make it possible for the Turn 2 Foundation to fulfill its mission of promoting healthy lifestyles, academic excellence, community service and social change through programs like Jeter's Leaders."
Haddad is a privately held family business with over 60 years' experience in the children's apparel & accessories industry. A leader in the children's wear industry, Haddad Brands is focused on the most iconic global brands, which include: Nike, Nike SB, Jordan, Converse, Hurley, and Levi's. Supported by a team of professionals skilled in the design, sourcing, sales & distribution of premium quality children's wear Haddad distributes globally to over 60 countries and maintains sales and sourcing offices in 22 cities globally, including New York, Shanghai, Bangkok, London and Montreal.
The Turn 2 Foundation, established in 1996, has awarded more than $19 million in grants to create and support signature programs and activities that motivate young people to "TURN 2" healthy lifestyles. Through these ventures, the Foundation strives to create outlets for children to achieve academic excellence, develop leadership skills and remain drug and alcohol free. These programs all share the same goal of helping today's youth become the leaders of tomorrow.